In a non-exhaustive summary of the Digital Marketer, we see tasks that relate to:
- Planning, development, and analysis of marketing funnels
- Implementation of marketing tools such as data collection for optimizations
- Collaborating with interdepartmental teams including sales or creative
These high-level responsibilities give us a direction as we think about the digital marketing resume’s content framework. As we think about what makes a hirable marketing resume, in addition to listing the skills and softwares, we absolutely must include empirical results of anything that can be measured.